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Industry Sponsors Custom applications are very expensive. So is the opportunity cost of not running appropriate systems when one should. We recognize that under certain conditions a win-win arrangement can be had with a client that is willing to serve as an industry sponsor for Fast Answers. It can be of great value to us to have a sponsor when launching a vertical application into a new industry. To be able to better understand industry challenges, relavent trade journals, appropriate conferences and vendors can be a huge head start. When that sponsor is also willing to provide a visible testimonial in trade shows, articles and for prospect referrals, the value is maximized. A client can have many reasons for electing to participate as a Waypoint Sponsor. First, they can enjoy a revenue flow that will grow as industry penetration increases. If they paid for initial customization necessary for their industry, then this can be the means to recoup those costs. Second, they have a chance to play a pivitol role in defining the exact application requirements as an early adopter of Waypoint. Third, they can enjoy a platform for industry prominance as they participate in conference panels, article interviews and vendor negotiations. If you think your firm might like to partner as an industry partner for an industry that fits well with Waypoint, please contact Dr. Blozan directly.
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